__/ [ James ] on Monday 08 May 2006 04:23 \__
> "Noticedtrends" <noticedtrends@xxxxxxxxxxx> wrote in message
>> Is long copy making a comeback in advertising? e.g., "retro-versions"
>> of the 1960s and 1970s use of copy (text) in content.
>> The March 6, 2006 issue of Creative Review; article 'Writing Returns'
>> discusses the growing trend towards greater use of text in advertising
> I was under the impression that the current generation "I" (for I-Pod) was
> afflicted with mass ADD that renders them incapable of focusing on anything
> longer than a cel phone text message.
Good point. See why Apple are able to sell so many iPods...