Muted welcome for Microsoft Zune
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| As part of the Zune launch Microsoft flew some influential music bloggers
| to Seattle for a preview of the player and the service.
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They pulled the same stunt with the Xbox360. Some argue that Microsoft used
astroturfers to generate 'XBox360 hype'; Origami likewise. All of these
ended up as a total disaster. Next up: Vista, with an advertising budget of
a whopping 0.9 billion dollars.
http://youtube.com/watch?v=HTkA9L2J2gY
Ballmer: "advertising, advertising, advertising!"
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