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[News] Pubishing Goes Open Source at the Expense of Proprietary Software and Marketing Drivel

  • Subject: [News] Pubishing Goes Open Source at the Expense of Proprietary Software and Marketing Drivel
  • From: Roy Schestowitz <newsgroups@xxxxxxxxxxxxxxx>
  • Date: Tue, 10 Jul 2007 04:25:43 +0100
  • Newsgroups: comp.os.linux.advocacy
  • Organization: Netscape / schestowitz.com
  • User-agent: KNode/0.10.4
Open source gets arty

,----[ Quote ]
| "But the best part is that all of this is powered by open source software, 
| with Drupal powering the Cue website, hosted on an Ubuntu Linux server, with 
| data storage in MySQL. We even have a snippet of python code to parse the  
| weather," says Whittington.  
`----

http://www.tectonic.co.za/view.php?src=rss&id=1625

Kicking Around Open Source, Part 1: Blog Hot Spots

,----[ Quote ]
| Sure, you can walk into any big-box bookstore and see several shelves full of 
| volumes about open source software -- about why you should use it, how to use 
| it, and what to do when you stumble on problems. Likewise, the Web sites of 
| Linux-related companies and organizations are chock-full of white papers and 
| articles analyzing one or another's position on open source hot topics.    
|
| However, the real action for discussion of Linux and the hundreds of other 
| open source software packages out there occurs in real time among ordinary
| people unconstrained by the limits of print publishers or Web site approval 
| processes. Blogs and podcasts are the preferred communication channels for 
| open source enthusiasts, and that comes as no big surprise.    
`----

http://www.linuxinsider.com/rsstory/58203.html

Traditional companies try to reverse this trend. Microsoft regularly bribed
bloggers (examples below) and even pays for Wikipedia edits.


Related:

Microsoft pays star writers to recite slogan

,----[ Quote ]
| The stodgy old media industry has a rule that newspaper reporters, and TV 
| news hosts, shouldn't trade on their public trust to endorse products.
`----

http://valleywag.com/tech/federated-media/microsoft-pays-star-writers-to-recite-slogan-271485.php


Malik, Arrington and Battelle: X-22, come in [to Microsoft]

,----[ Quote ]
| What would possess a collection of online publishers and venture capitalists 
| to pimp a Microsoft advertising slogan?
| 
| Valleywag today reported about a site tied to a Microsoft ad campaign
| where the likes of Michael Arrington, Om Malik and others seemingly 
| lend their support to the "people-ready" catchphrase.
| 
| I sent e-mails both to Arrington and Malik and--surprise, 
| surprise--heard nothing back. (Obviously, they are not yet 
| sufficiently "Coop-ready.") Microsoft was still checking for me into  
| whether money exchanged hands. But even if not a single shekel exchanged 
| hands, I must wonder about the absence of common sense. Why would 
| ostensibly independent voices come across as Microsoft shills? If 
| they were hoping for a free dinner with Bill Gates, there are 
| smarter ways to go about it. 
`----

http://news.com.com/8301-10784_3-9733995-7.html?part=rss&subj=news&tag=2547-1_3-0-20


,----[ Quote ]
| "The main thing I'm pissed off about right now is that they pulled all the 
| ads, which mean we're taking a revenue hit. We're running a business here, 
| and have payroll to make. We run ads to make that payroll. Those ads have now 
| been pulled." 
| 
| Microsoft once again corrupts confidence in the blogsphere. They 
| turn 'citizen journalists' to marketing people in disguise. 
`----

http://news.com.com/8301-10784_3-9734034-7.html?tag=head


How's the Reception at [Microsoft's] Channel 9?

,----[ Quote ]
| Microsoft Chairman Bill Gates emphasized the importance of blogging in a 
| May 2004 speech during the company's annual CEO summit. But Gates doesn't 
| blog; same for Microsoft CEO Steve Ballmer.
|
| [...]
|
| Many Microsoft employees do blog, reportedly more than 4,000 of them.
| The number of employee bloggers was comparatively quite small, about
| 300, before the launch of Channel 9 and the success of Scoble's blog.
| 
| Last year could be called year of the blog at Microsoft. Employee
| blogrolls swelled and Microsoft bloggers disseminated lots of 
| vital information about the company. Increasingly, employee
| bloggers are becoming Microsoft's primary evangelists. They are
| certainly a group over which the company can exact some control
| and which can spin information to Microsoft's advantage. 
`----

http://www.microsoft-watch.com/content/developer/hows_the_reception_at_channel_9.html?kc=MWRSS02129TX1K0000535


Microsoft really loves Bloggers !!!

,----[ Quote ]
| Microsoft regularly flies customers and industry experts to its
| campus in Washington to listen to the feedback given by those
| people.The company invites dozens of key customers and partners
| to the event,where they spend brainstorming as a group.But as of
| late, Microsoft has changed it's strategy and the company is
| making extensive use of blogs to get direct customer feedback.
| 
| Within a year,more than 1000 Microsoft employee blogs featured
| developers and product managers talking directly to customers every
| day, instead of once a year.Microsoft employees read dozens of
| blogs every day to see how customers react to Microsoft products
| and services. In fact,Microsoft employees have taken a bigger leap
| and even contribute to other's blogs in the expanding space of
| Blogosphere.
`----

http://thoughtsprevail.blogspot.com/2007/03/microsoft-really-loves-bloggers.html


Blogging for dollars raises questions

,----[ Quote ]
| Then there was the law firm looking to find clients who had used a
| certain birth control patch. The firm told bloggers to "get creative,
| have fun with your post and help spread the word" -- the word being
| that the patch was killing and injuring young women.
`----

http://www.baltimoresun.com/business/bal-blogs0319,0,5617465.story


Windows Live OneCare competition

,----[ Quote ]
| How to enter:
|
| You have from now until 25th December to post on your own blog about
| why you'd like Santa to visit you, and then tag it with "Windows Live
| OneCare Competition". Only posts appearing on this technorati page or
| that trackback to this post will be considered as entries. From
| these we'll select 5 winners at random.
`----

http://liveside.net/blogs/main/archive/2006/12/20/windows-live-onecare-competition.aspx


Microsoft Traps and Hunts for Bloggers in India !!

,----[ Quote ]
| Microsoft has announced the "Microsoft BlogStars" contest, to Hunts
| for Developer Bloggers in India. After feeling the power and increase of
| the Bloggers community in India, Microsoft tries to trap and hunt Bloggers
| in India to buildup the blogging community, for writing blog posts
| supporting towards Microsoft Technologies.
`----

http://i5bala.blogspot.com/2006/10/microsoft-traps-and-hunts-for-bloggers.html


Seattle Area Bloggers Needed for Microsoft User Research Study

,----[ Quote ]
| For your participation, we'll give you your choice of retail
| software and hardware from our extensive list. Current titles
| include the latest Xbox, Xbox 360, and PC games, keyboards,
| Microsoft Office, Windows, productivity software and much more.
`----

http://blogs.msdn.com/usability_recruiting/archive/2007/01/05/seattle-area-bloggers-needed-for-microsoft-user-research-study.aspx


Bloggers meet Mr. Bill (Gates)

,----[ Quote ]
| That meeting is to help Web developers understand how to "unlock new
| revenue opportunities" through technology and content, which could
| include podcasts and blogs. The Microsoft sessions wraps up with a
| one-hour q-and-a up with Bill Gates.
`----

http://www.marketwatch.com/News/Story/Story.aspx?guid=%7BD18F3BC9%2DF59E%2D4DB4%2DB978%2DD4651079E274%7D&source=blq%2Fyhoo&dist=yhoo&siteid=yhoo
http://tinyurl.com/yjaseg


Bribing Bloggers

,----[ Quote ]
| This is the most frustrating thing about the practice of giving
| bloggers free stuff: it pisses in the well, reducing the credibility
| of all blogs. I'm upset that people trust me less because of the
| behavior of other bloggers. Don't even get me started about PayPerPost.
|
| [...]
|
| Do not, under any circumstances, consider upgrading an XP system to
| Vista... even if it's fairly new and even if it's Vista Supremo
| Premium Ultra-Capable.
`----

http://www.joelonsoftware.com/items/2006/12/28.html


Microsoft's Laptop Giveaway Becoming PR Disaster?

,----[ Quote ]
| This thing is starting to feel like a PR disaster. Bloggers are
| starting to smell blood and this thing very well may begin to
| turn into yet another episode of bloggers gone wild.
`----

http://biz.yahoo.com/seekingalpha/061228/23174_id.html?.v=1


Bribing Bloggers

,----[ Quote ]
| It's a bribe. Period. You say nice things about us, you get nice
| things from us. Heck, just say neutral things about us-we'll give
| you a killer new laptop and we know that you'll be inclined to say
| better things about us.
`----

http://www.eweek.com/article2/0,1759,2077596,00.asp?kc=EWRSS03129TX1K0000616


Getting a Vaio [with Vista, from Microsoft, even in March 2007]

,----[ Quote ]
| Microsoft Belgium rang me yesterday (I don?t think they realised it 
| was a public holiday here!).
| 
| [...]
| 
| The phone call yesterday was to confirm my address - the laptop (a
| Sony Vaio - dunno which model or spec yet) is en route with Vista
| Ultimate and Office Ultimate pre-installed.
`----

http://www.tomrafteryit.net/getting-a-vaio/


INQhack survives Vistability test in Volesville 

,----[ Quote ]
| The Vole (Microsoft) supposedly invited The INQ over for tea because
| we are notorious "Microsoft doubters" - and we were accompanied by
| other supposed Vole doubters such as the folk from lifehacker and
| a very nice man from Slashdot, as well as some Microsoft MvPs.
`----

http://www.theinquirer.net/default.aspx?article=36312


Microsoft desperately wants my love -- and yours

,----[ Quote ]
| I spent December seventh, eighth, and ninth in Seattle as Microsoft's
| guest. Microsoft flew me there from Florida at its expense, put me up
| in a nice hotel, provided decent food, and comped me and four other
| invitees to this "special conference" with presentations about the
| marvels of Vista and other recent or upcoming Microsoft products. They
| didn't quite play the old Beatles song "Love Me Do" in the background,
| but it was the event's unstated theme.
`----

http://www.linux.com/article.pl?sid=06/12/12/085222


Bill Gates lends cash to buy newspapers

$350 million to MediaNews

,----[ Quote ]
| Gates involvement has been very behind the scenes. In fact many of
| those involved in the deal didn'teven know he was one of the investors.
| It was carried out through the Gates Foundation, the world's largest
| philanthropy outfit.
`----

http://www.theinquirer.net/default.aspx?article=33849

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