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Re: Interesting Traffic Trend

  • Subject: Re: Interesting Traffic Trend
  • From: Roy Schestowitz <newsgroups@schestowitz.com>
  • Date: Sun, 05 Jun 2005 15:45:41 +0100
  • Newsgroups: alt.internet.search-engines
  • References: <0706a1he3g79nl41qo40fj70n55scj2q0h@4ax.com> <Lo2dneVvsaemkT7fRVnyrA@pipex.net>
  • User-agent: KNode/0.7.2
ato_zee@hotmail.com wrote:

> On  5-Jun-2005, SEO Dave
> <seodave@search-engine-optimization-services.co.uk> wrote:
>> Noticed an interesting trend that I'm surprised I've not noticed
>> before.
>> Seems that my traffic on almost all sites drops on a weekend. I tend
>> to track traffic trends by month, so not noticed that type of daily
>> change before.
>> Do others see this sort of trend?
> Yes, also a pronounced seasonal trend. Traffic peaks late April,
> then the western world and northern hemisphere starts the
> holiday season, so during the hot months, peaking in August,
> fewer are slaving over a hot terminal.
> A climb in visitors from late August, then last two weeks of
> December, a marked drop, as everything gears down for
> Christmas. Second week January onwards, visitor
> numbers rise sharply towards the April peak.
> So visitor numbers follow a year on year growth trend,
> as the site gets known, and bookmarked, superimposed
> on which are the seasonal, weekly, and hourly, trends.
> Like for UK based/hosted sites, you can see North
> America start to wake up, and their traffic adds to the
> UK generated traffic where it is mid-day. Their traffic
> persists into the early hours UK time.
> Explore further and you see other countries traffic
> peaking at different times of day. Like you see an
> Australia and the Pacific Rim traffic peak, and you
> can follow the time-zones as daylight goes round
> the world.
> Obviously the efeects depend on the nature/theme
> of the site and its origin. Like many countries don't
> observe the western festivals and seasons, and if
> you are a UK retailer a drop in visitor numbers in
> the run up to Christmas might be a bit worrying.
> It's facinating to see Korea wake up, then the Gulf
> States, then Europe, the Americas, and so on.
> You can even micro analyse, to see when countries
> go to lunch, and finish work.

ato_zee: I find your analysis very interesting. I have not been familiar
with these trends and I usually blame myself for lower usage after the
early months of the year. Code downloads on remote sites likewise; I
thought it had something to do with the academic year.

SEO Dave: yes, that trend is exactly what I see. Tuesdays and Wednesdays are
the strongest. Friday weakens towards its end and things pick up only in
Monday morning. Holidays are of course quieter. If you deal with games or
programs (like Web-based non-commercial applications), things reverse.
People arrange their time to handle 'hobbies' during holidays or weekends.
It's a work versus play versus being out balance point.


Roy S. Schestowitz

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