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Re: basic optimisation and positioning - what to do ?

Roy Schestowitz <newsgroups@xxxxxxxxxxxxxxx> wrote:

> __/ [ John Bokma ] on Tuesday 30 May 2006 07:43 \__
>> Roy Schestowitz <newsgroups@xxxxxxxxxxxxxxx> wrote:
>>> __/ [ John Bokma ] on Tuesday 30 May 2006 00:22 \__
>>>> "BT" <yahoo@xxxxxxxxx> wrote:
>>>>> Hi all
>>>>> I'm trying to improve a visibility of a site. What is now
>>>>> important (what is "in") and necesary to do with web site
>>>>> optimisation ? Where to look for info ? I'm interested in major
>>>>> search engines Google, Yahoo, MSN. but... Do I need to submit the
>>>>> site to other engines and directories,  Altavista, DMOZ,... make a
>>>>> Google site map...start with PPC campaing with AdWords, Kanoodle
>>>>> (which is best)? Any recommendations are welcome... what is still
>>>>> working to improve a site rank and visibility.
>>>> Content and get links to your site.
>>>               ^^^^^^^^^^^^^^^^^^^^^^
>>> The question is often *how*. Not many people can fetch these
>>> ethically... even exchanges don't contribute much to the Web.
>>> I guess I ended up ranting, again...
>> Ok, then they should give an URL or at least a description of the
>> site, and maybe I can tell how.
> I think it remains hard, no matter what one does. Link exchanges are
> artificial and very time-consuming to get.

Time-consuming, yes. But if it was easy and cheap, then everybody would 
have a shit load of links, and a PR of 9 and 100,000 visitors a day. 

> There is also a
> chicken-and-egg situation, for generating word of mouth, much like
> newspapers that establish status _over time_.

Which is again a good thing. 

> A few sites I can think of as helpful are the various geo-url's.
> Beyond this, if your site's content contributes to or extends some
> peripheral project, your link will be included because it is desirable
> and relevant. The latter is how I got started. It was important stream
> of a dozen visitors back in late 2004. The other useful step was
> subscription to content (e.g. via RSS), which brought visitors back. I
> don't know if that 'syndication wagon' is too later to catch up with
> now... many people /still/ don't use feeds. 

Yup add a feed, and more over, make that feed known to services. All 
time consuming, but you can't expect to have hands full of trafic 
because you have a site.

John                  Freelance Perl programmer: http://castleamber.com/

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