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Re: Dom-Post swallows Microsoft PR.

____/ peterwn on Monday 17 March 2008 05:03 : \____

> See:
> 
> http://www.stuff.co.nz/4442420a26513.html
> "Microsoft briefs Kiwis on Windows Server 2008"
> 
> Especially:
> 
> "Technology consultancy Gartner recently reported that Microsoft
> increased its share of the server operating system market by 1 per
> cent to 67 per cent last year, with Linux’s share of the market
> slipping to 23 per cent."
> 
> Surely any self respecting journalist would know that Gartner is a
> cat's paw of Microsoft and hence issues 'feel good' PR about Microoft
> products.
> 
> In any case how does Gartner know what the Linux share of the market
> is, since organisations can set up as many Linux servers as they like
> without having to obtain licences, SAL's etc etc?
> 
> Even if Gartner has researched or oftained figures derived by proper
> scientific methods, the margin of error would be greater than 1%, so
> there would be some probability that Linux servers has gained on MS
> servers.  In any event if all *nix servers are considered together,
> then it would be 67% Microsoft vs 33% *nix assuming Gartners figures.
> 
> Since a Linux server can do twice as much as an equivalent Microsoft
> server, then even on Gartner's figures, 50% of the work is being done
> by Microsoft servers and 50% by *nix servers.
> 
> I would venture to ay that Gartner dared not say there was more than
> a !% growth in Microsoft's share lest the whole IT world strts
> laughing with derision at Gartner's figures.
> 
> Finally how the hell should figures such as this influence IT
> Departments' purchasing decisions.  Gartner and Microsoft must surely
> presume that IT managers are a bunch of Baa-sheep.  Now everyone knows
> that New Zealand has millions of Merinos, Romneys, Drysdales and other
> fine sheep, but I for one did know that New Zealand's IT Departments
> were full of sheep.

Ah! Microsoft's favourite and seemingly prestigious shill strikes again. For
those who don't know Gartner, here is some background reading (IDC, Jupiter,
Burton, F&S and several others are no better). Gartner has Bill Gates as its
investor and it does a lot of business with Microsoft, even has lunch with
Microsoft executives. Microsoft says explicitly in its internal documents that
analysts' business model is "selling out" (see it here:
http://antitrust.slated.org/www.iowaconsumercase.org/011607/3000/PX03096.pdf ).


Last week only:

Need some data to support your cause? Hire an analyst

,----[ Quote
| CIO.com raises an important issue about the integrity of research being done 
| by industry analysts. Namely, if a sponsor pays for the research, do they get 
| favorable treatment in that research?  
| 
| [...]
| 
| I'm not suggesting that the research is corrupted. I'm just suggesting that 
| it's hard to remove the taint of sponsored research. Just take a look at 
| Gartner's "Hype Cycle" on open source, which is woefully inaccurate, probably 
| in part because Gartner gets its information from the vendors who sponsor its 
| research, not the customers who are buying into open source in droves.    
| 
| So, the next time you read a report, blog entry, or article, consider who 
| pays the writer (including when reading this blog). 
`----

http://www.cnet.com/8301-13505_1-9894178-16.html?part=rss&tag=feed&subj=TheOpenRoad


http://advice.cio.com/thomas_wailgum/it_research_brought_to_you_by?page=0%2C0


A bit older:

Gartner analyst: OOXML important domino

,----[ Quote ]
| Businessweek (Jennifer L Schenker) quoted Gartner analyst Michael Silver last 
| week who puts OOXML in a wider commercial perspective... 
| 
| "appear more open". This is how Gartner views the credibility of the new 
| [OOXML] openness.... 
| 
| Look how optimistic Gartner's Silver is...
`----

http://www.noooxml.org/forum/t-44362/gartner-analyst:ooxml-important-domino


Buy Vista or die

,----[ Quote ]
| Gartner research vice president Michael Silver said that outfits have delayed 
|                                 ^^^^^^^^^^^^^^
| their Vista migrations to the point of stupidity and now some are considering 
| late 2008 or even 2009, while others mull skipping the OS completely.  
`----

http://www.theinquirer.net/gb/inquirer/news/2007/12/07/vista-die


NY Times bans Microsoft analysts from Microsoft stories

,----[ Quote ]
| Part of the problem stems from the reticence of companies such as
| IDC and Gartner to reveal their clients. That should make everyone
| nervous, but it doesn't. So called objective technology publications
| keep publishing material bought by vendors without telling you this.
`----

http://www.theregister.co.uk/2006/12/15/nytimes_ms_ban/


Other Underreported Stories: Analyst Integrity?

,----[ Quote ]
| There was a pretty interesting discussion with views on both sides. Some felt 
| that the rumors have been so persistent that, well, where there's smoke 
| there's fire. Others saying they have heard from someone who heard from 
| someone that once they started paying their exposure improved. Others saying 
| it's just like the rumors that magazine advertisers get better reviews, an 
| accusation that has been levied to Ziff-Davis publications, as well as 
| photography and stereo equipment magazines for years.      
`----

http://weblog.infoworld.com/openresource/archives/2007/12/other_underrepo.html?source=rss


Credibility Of Analysts

,----[ Quote
| Research firms make their living by offering expert advice to business and 
| technology people about the best ways to invest their IT dollars. It can be 
| invaluable insight, but only if that analysis comes with no strings attached. 
| And on that, there's no guarantee.   
| 
| Forrester, Gartner, IDC, and others insist their output is squeaky clean, yet 
| they also rake in millions providing services to the very same companies they 
| monitor, heavyweights like Cisco, IBM, Microsoft, and Oracle. Which leads to 
| a question that continues to dog the research firms: How much influence do 
| technology vendors have over their work?    
`----

http://www.informationweek.com/showArticle.jhtml;jsessionid=CTCBZVQX5MTSCQSNDLPSKH0CJUNN2JVN?articleID=178601879&queryText=analyst+influence


Ballmer's Remarks Inspire A TCO Trip Down Memory Lane

,----[ Quote ]
| The email surfaced in early 2007, while Microsoft was embroiled in an Iowa 
| class-action lawsuit over alleged monopoly-pricing practices. (The company 
| settled the lawsuit in February, 2007 for $179 million.) According to the 
| email -- part of a slew of subpoenaed documents Microsoft would have 
| preferred to keep to itself -- at least one company official argued that it 
| would be "easier" not to own up to sponsoring the IDC study.     
| 
| The Microsoft exec, Kevin Johnson, now the head of Microsoft's Windows 
| product team, wrote that he was concerned about competitors turning 
| Microsoft's sponsorship of the study to their own advantage. Oddly enough, 
| however, Johnson focused on the fact that the IDC study picked Windows as the 
| TCO champ in only four out of five outlined business scenarios.     
`----

http://www.bmighty.com/blog/main/archives/2008/03/ballmers_remark.html

The industry needs to just embargo such 'analysts'. They are seemingly innocent
people capable of writing a report and lacking guilt/ethics to the point of
accepting cash to make up methods that lead to lies.


-- 
                ~~ Best of wishes

Roy S. Schestowitz      |    "Spam enchanted evening..."
http://Schestowitz.com  |  Open Prospects   |     PGP-Key: 0x74572E8E
Tasks: 168 total,   1 running, 167 sleeping,   0 stopped,   0 zombie
      http://iuron.com - knowledge engine, not a search engine

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